What is Inbound Marketing? - Inbound marketing is a type of marketing which focuses on getting found by customers and is typically implemented using multiple components:
- SEO (Search Engine Optimisation) so you can be found
- Link building
- Social Media
- Twitter
- Facebook
- LinkedIn
- Del.icio.us
- Digg
- Site Promotion through blogging, press releases, and many more.
We can help your business take off online by increasing public awareness of your website's products and services. This is done by improving your website's content and visibility. If you've had a website for quite some time now and would like to improve it, we can also help you attract more visitors (and more sales!) using inbound marketing. We also offer consulting services for those who choose to do the marketing themselves by helping find the right inbound marketing strategy to solve their business problems.
The model varies from industry to industry but in one industry in particular, it is suggested 33% of leads for a sales organisation should come from Inbound Marketing, 33% from sales people networking and 33% from existing customers.
Our packages vary from "educate and setup" through to "execute weekly".
If you use a CRM system, as soon as you are "discovered" we offer the SalesFusion tool to capture that and alert you to interest, and manage lead nurturing campaigns.